Fair Canada

Project details

  • Client: Fair Canada
  • Launch: 2012
  • Type: Logo design

FAIR Canada

FAIR Canada is an independent organization whose focus is on Canadian investors in securities regulations. As a small start-up organization, they needed a new brand which was simple, elegant and reflected their mission statement:

The mission of FAIR is to be a national voice for investors on securities regulation and a catalyst for enhancement of the rights of Canadian shareholders and retail investors.

I wanted to create something that would be simple and easy to read while fitting in with the financial institutions on Bay Street.