Dora Mavor Moore Awards

The Dora Mavor Moore Awards celebrates excellence in Toronto’s theatre, dance and opera communities. BFdesign has had a long history with the Dora’s starting in 2001 as the on-stage video projection designer to Art Director. My role as Art Director includes developing the look and feel for each years award ceremony from the graphic standpoint. The various elements that I am responsible for are:

  • Design of overall brand look and feel
  • Design of all electronic and print materials
  • Design of the programme book
  • Design of video projection screens

Project details

  • Client: Toronto Alliance for the Performing Arts (TAPA)
  • Launch: 2001 - 2015
  • Type: Art direction / Print / Logo / Video Projection design

Dora Mavor Moore Awards

Dora Awards 30th Anniversary poster

The annual Dora Mavor Moore Awards celebrate the enormous talent on Toronto stages each year. Produced by the Toronto Alliance for the Performing Arts (TAPA), the awards recognize outstanding achievements in theatre, dance and opera in a variety of categories. It’s similar to the Tony Awards in New York, but on a smaller scale.

I’ve been working with the Dora’s since 2000 (this year is my 10 year anniversary with them!). Since my time with them, I have been responsible for producing the multimedia portion of the show – a visual presentation of all the nominees during the award ceremony. Since 2005, I have had the privilege of working with the production team as the Art Director, responsible for creating the printed material and overall look of the branding each year.

In 2009, the Dora Awards celebrated their 30th Anniversary. In celebration, TAPA created a limited edition 30th Anniversary poster highlighting some of the most memorable Dora-winning shows from the past 30 years.

Blair Francey is a brilliant designer. He is an absolute pleasure to work with and understands client requirements. His original designs for TAPA and the Dora Mavor Moore Awards have always been delivered on time and on budget, an important factor for many not-for-profit companies. In a highly competitive marketplace Blair’s work is exemplary.

Jacoba Knaapen , Executive Director, 
Toronto Alliance for the Performing Arts