BFdesign » Web

LivLotus Yoga

Blair — Tue, 23 Feb 2010 17:00:31 +0000

A good friend of mine from school became a yoga instructor and needed a brand and website created for her. The result was a clean design for the brand of the logo as well as a simple, but effective website.

She’s a really fantastic instructor and I would highly suggest you check out one of her classes if you are looking to take up yoga or want to further your practice.

AuthentiCity

Blair — Sat, 12 Dec 2009 07:14:19 +0000

Culture is one of the reasons why cities thrive. And no one knows this better than Greg Baeker, PhD. Greg is an expert on cultural mapping for cities around the world. His company, AuthentiCity, needed a new brand and a new website to help promote his work and the various reports and articles he has written on the subject.

Three samples that were presented to Greg prior to finalizing the brand are presented below. I was exploring the idea of using a cityscape, direction, and interconnectedness between culture and the economic development of a city.

Below is a screenshot from the website developed for AuthentiCity:

Theatre Passe Muraille

Blair — Sat, 12 Dec 2009 05:18:52 +0000

In 2007, Theatre Passe Muraille approached me to design their marketing material for the 07/08 Season. Along with creating a marketing campaign based around the productions being presented, BFdesign helped to brand the company as it entered a new era with an entirely new artistic staff.

Theatre Passe Muraille translated into English means “theatre beyond walls”, an appropriate title for the type of productions produced by one of the founding theatres of the Toronto theatre scene. I wanted to reflect the movement of the theatre company as it moves forward in the branding.

For the 09/10 season, BFdesign was approached to redesign their website and move it onto a CMS system. I created the site using WordPress and styled it according to the look of their season brochure. The site now gives the staff the ability to update the content without relying on an outside party allowing them to save money and time.

ArtsVote Toronto 2010

Blair — Sun, 29 Nov 2009 07:38:45 +0000

The Municipal Election is coming up in Toronto and this year the arts advocacy group, ArtsVote, is gearing up for a year of informing the hundreds of thousands of artists in the city about each and every candidate for Council and their arts platforms.

The first website (designed by BFdesign) for ArtsVote was launched on November 17, 2009 at the 401 Richmond Building. It was a great turn out and many people were able to sign up right there to get more info on the campaign as it became available.

The website is still in development and will continue to grow over the next year while information becomes available.